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ColorMe, introduced in 2011, is based on the popular GreyFree. GreyFree was originally introduced in 1941 by James T. Giuliano as a way for actors and actresses to touch up the color of their hair for the "Big Screen". The brand was brought into the 21st century with the reintroduction of GreyFree for sale to the general public. ColorMe offers versatile and intense colors from a trusted name.

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