{"product_id":"k18-triple-bright-purple-shampoo-35550","title":"K18 Triple Bright Purple Shampoo 4.2 fl oz \/ 125 ml","description":"\u003cp\u003e\u003cb data-path-to-node=\"3\" data-index-in-node=\"0\"\u003eThe Future of Blonde: Triple-Action Oxidation Defense\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eStop masking brass and start removing it. \u003cspan class=\"citation-43 citation-end-43\"\u003eK18’s TripleBright Oxidation Defense Purple Shampoo is more than just a toner—it’s a scientific reset for your hair.\u003csup class=\"superscript\" data-turn-source-index=\"1\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e \u003cspan class=\"citation-42 citation-end-42\"\u003eUnlike traditional purple shampoos that can leave hair purple and dry, this lightweight foam targets the root cause of dullness: oxidation and mineral buildup.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003e\u003cb data-path-to-node=\"4\" data-index-in-node=\"0\"\u003eThe Triple-Action Difference:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"5\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,0,0\" id=\"p-rc_8481095583dbf344-20\"\u003e\u003cb data-path-to-node=\"5,0,0\" data-index-in-node=\"0\"\u003eREMOVE:\u003c\/b\u003e\u003cspan class=\"citation-41 citation-end-41\"\u003e An ionic detox lifts away up to three months of brass-causing metals and minerals (like copper and calcium from tap water) in just one wash.\u003csup class=\"superscript\" data-turn-source-index=\"3\"\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-41 citation-end-41\"\u003e\u003cb data-path-to-node=\"5,1,0\" data-index-in-node=\"0\"\u003e\u003cspan class=\"citation-40\"\u003eNEUTRALIZE:\u003c\/span\u003e\u003c\/b\u003e\u003cspan class=\"citation-40 citation-end-40\"\u003e Precision violet technology cancels out yellow tones with calibrated accuracy—no staining, no over-toning, just pure brightness.\u003csup class=\"superscript\" data-turn-source-index=\"4\"\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"citation-41 citation-end-41\"\u003e\u003cspan class=\"citation-40 citation-end-40\"\u003e\u003cb data-path-to-node=\"5,2,0\" data-index-in-node=\"0\"\u003e\u003cspan class=\"citation-39\"\u003eDEFEND:\u003c\/span\u003e\u003c\/b\u003e\u003cspan class=\"citation-39 citation-end-39\"\u003e A protective biopolymer acts as a shield, preventing new minerals from re-attaching to the hair fiber to keep your color \"blonde-like-new\" for longer.\u003csup class=\"superscript\" data-turn-source-index=\"5\"\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"citation-41 citation-end-41\"\u003e\u003cspan class=\"citation-40 citation-end-40\"\u003e\u003cspan class=\"citation-39 citation-end-39\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"citation-42 citation-end-42\"\u003eIngredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"citation-42 citation-end-42\"\u003e \u003cspan\u003eWater(Aqua)(Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"citation-42 citation-end-42\"\u003e\u003cspan\u003eUPC: 990022400288\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":47949552451822,"sku":"35550","price":31.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/0066\/5326\/files\/35550front.jpg?v=1777063284","url":"https:\/\/hermosabeauty.com\/products\/k18-triple-bright-purple-shampoo-35550","provider":"Hermosa Beauty","version":"1.0","type":"link"}