50% OFF30% OFF20% OFFUNDER $10UNDER $20UNDER $30UNDER $50

Under $40

Filter Right
3042 products
Best sellingAlphabetically, A-ZAlphabetically, Z-APrice, low to highPrice, high to lowDate, old to newDate, new to old
Filter
Sort by
Down
Paul Mitchell AWAPUHI Shampoo 10.14 oz / 300 ml
30% OFF
Quick buy

+ 4

Paul Mitchell AWAPUHI SHAMPOO Original Wash 10.14 oz / 300 ml
$10.15 $14.50
Schwarzkopf OSIS+ Pump Up Multi-Use Volume Paste 2.8 oz / 85 ml | Hold 2/4
10% OFF ONLY 1 LEFT
Left Right Quick buy

+ 18

Schwarzkopf OSIS+ Pump Up Multi-Use Volume Paste 2.8 oz / 85 ml | Hold 2/4
$19.80 $22.00
Chihtsai No. 8 Finishing Rinse 8.3 oz / 250 ml | For All Hair Types
10% OFF
Quick buy

+ 14

Chihtsai No. 8 Finishing Rinse 8.3 oz / 250 ml | For All Hair Types
$16.20 $18.00
20% OFF
Left Right Quick buy

+ 4

Biolage VOLUME BOOST Shampoo Liter / 33.8 oz | For Fine Hair
$36.80 $46.00
Aquage Silkining Oil Treatment 4 oz / 113 ml
10% OFF
Left Right Quick buy
Aquage Silkining Oil Treatment 4 oz / 113 ml
$36.00 $40.00
4021609061106 - Goldwell Dualsenses COLOR EXTRA RICH Brilliance Conditioner 10.1 oz / 300 ml
10% OFF
Left Right Quick buy

+ 2

Goldwell Dualsenses COLOR EXTRA RICH Brilliance Conditioner 10.1 oz / 300 ml
$19.71 $21.90
4021609029069 - Goldwell Dualsenses COLOR EXTRA RICH Brilliance Shampoo 10.1 oz / 300 ml
19% OFF
Left Right Quick buy

+ 2

Goldwell Dualsenses COLOR EXTRA RICH Brilliance Shampoo 10.1 oz / 300 ml
$17.00 $21.00
4021609061496 - Goldwell Dualsenses ULTRA VOLUME Bodifying Conditioner 10.1 oz / 300 ml
10% OFF
Left Right Quick buy

+ 6

Goldwell Dualsenses ULTRA VOLUME Bodifying Conditioner 10.1 oz / 300 ml
$19.71 $21.90
Elegant #473 Anti-Static Paddle Bore Hairbrush - Small (8")
10% OFF
Left Right Quick buy

+ 2

Elegant #473 Anti-Static Paddle Bore Hairbrush - Small (8")
$7.65 $8.50
070018107879 - Clairol Professional Soy4Plex LiquiColor Permanent Hair Color - 8RN | 71RG (Light Red Neutral Blonde)
10% OFF
Left Right Quick buy

+ 60

Clairol Professional Soy4Plex LiquiColor Permanent Hair Color - 8RN | 71RG (Light Red Neutral Blonde)
$7.20 $8.00
Clairol Professional BW2+ Dedusted Extra Strength Powder Lightener 16 oz / 454 g
10% OFF ONLY 1 LEFT
Left Right Quick buy

+ 5

Clairol Professional BW2+ Dedusted Extra Strength Powder Lightener 16 oz / 454 g
$21.31 $23.68
Clairol Professional Shimmer Lights Shampoo 31.5 oz / 931 ml | For Blonde & Silver
10% OFF
Left Right Quick buy

+ 6

Clairol Professional Shimmer Lights Blonde Toning Shampoo 31.5 oz / 931 ml | For Blonde & Silver
$26.98 $29.98
12% OFF
Left Right Quick buy

+ 6

Clairol Professional Shimmer Lights Blonde Toning Shampoo 8 oz / 236.5 ml | For Blonde & Silver
$12.38 $14.00
Alterna Caviar Anti-Aging Infinite Color Hold Conditioner 250 ml / 8.5 oz | For Color Treated Hair - 873509027744
10% OFF
Left Right Quick buy
Alterna Caviar Anti-Aging Infinite Color Hold Conditioner 250 ml / 8.5 oz | For Color Treated Hair
$36.62 $40.69
American Crew Defining Paste 3 oz | Medium Hold - Low Shine - 738678242520
10% OFF
Left Right Quick buy

+ 6

American Crew Defining Paste 3 oz | Medium Hold - Low Shine
$21.15 $23.50
10% OFF
Left Right Quick buy
AG Care XTRAMOIST Moisturizing Shampoo 10 oz / 296 ml
$23.40 $26.00
AG Hair COLOUR SAVOUR Colour Protecting Conditioner 8 oz / 237 ml
10% OFF
Left Right Quick buy
AG Care COLOUR SAVOUR Colour Protecting Conditioner 8 oz / 237 ml
$23.40 $26.00
Paul Mitchell EXTRA-BODY Sculpting Foam 6.7 oz / 200 ml
10% OFF
Left Right Quick buy
Paul Mitchell EXTRA-BODY Sculpting Foam 6.7 oz / 200 ml
$15.53 $17.25

Shop Professional Beauty Steals Under $40

Achieving a glowing complexion and salon-perfect hair doesn’t require a massive investment. At Hermosa Beauty, our Under $40 collection is the ultimate destination for high-value, professional-grade beauty essentials. We’ve curated this selection to feature affordable beauty best-sellers that deliver the same clinical results as higher-priced luxury items. From hydrating facial mists to strengthening hair treatments, discover how easy it is to upgrade your vanity on a budget.

High-Performance Results for Less

Our "Under $40" range is perfect for those looking to test out a new brand or restock their daily must-haves.

  • Targeted Skincare Solutions: Find potent cleansers, exfoliating toners, and nourishing lip treatments that fit perfectly into your $40 budget.

  • Salon-Quality Styling & Care: Shop heat protectants, dry shampoos, and leave-in conditioners from the world’s top professional hair brands.

  • Ultimate Self-Care Gifts: Looking for a thoughtful gesture? This collection is packed with beauty gifts under $40 that are perfect for birthdays, holidays, or "just because" treats.

Professional Quality, Guaranteed Authentic

Every product in our value-driven collection is sourced directly from authorized manufacturers. At Hermosa Beauty, "affordable" never means "counterfeit." You can shop with total confidence knowing that your discounted professional beauty products are 100% authentic, fresh, and potent. Explore the best of beauty for under $40 and see why experts choose Hermosa for both quality and value.